Getting Started
Mindset Foundations
Buyer Presentation
Prospecting
Top Producer Language
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Intentional Structure Over "Scripting"
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Outbound Call Dialogue Structure
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Outbound Steps 1 & 2: Greeting & Ice-Breaker
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Outbound Step 3: The Hook
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Outbound Step 4: Educate on Good Manors Unique Value
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Outbound Step 5: Emphasizing Emotional Benefits - Closing the Loop
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Step 6: CTA - Direct Their Next Step
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Navigating the most common prospecting objections
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MILESTONE: New Agent Pond Scripting Demonstration
The Buyer Presentation - MAY NOT USE THIS SECTION
Prospecting - Week 3
The Buyer Presentation Week 4
FUB
The 10-Step Buyer Process
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Navigating The Buyer Process
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The 4 Great Fears of Buyers
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Step 1: Greeting - Open Doors with Your First Impression
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Step 2 of the Buyer Process: Meeting
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Step 3 - Interview - Gain Valuable Knowledge
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Step 4 of the Buyer Process: The Presentation
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Step 5 - Exercise: What Do They Want in a Home?
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Step 6 - Learn Their WHAT vs WHY
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Step 7 - Confirm Their Financing
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Step 8 of the Buyer Process: The Funnel Process
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Step 9 - Set Expectations: The Cream Puff Scenario
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Step 10: Active Evaluation of The Process
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The Big Picture
Lead Management - Week 7
Open Houses SOP - Week 8
Working with Buyers - Week 9
The Art of Negotiation
Negotiation Frameworks
Momentum 90
The Importance of Staging
